Projects

Projects

Projects

Projects

Natural History Museum

Natural History Museum

Natural History Museum

Expert research. High-performing commercial product. A standout success.

Expert research. High-performing commercial product. A standout success.

Expert research. High-performing commercial product. A standout success.

Location

London, United Kingdom

Services

Retail, Publishing

Retail, Publishing

T&B Consulting led a transformative retail strategy at the Natural History Museum London, significantly growing its e-commerce presence and overall retail performance. Our work spanned the full commercial spectrum, from platform redevelopment and fulfilment restructuring to product development, buying strategy, and team operations.

A core focus was establishing a commercially robust Open-to-Buy framework in collaboration with finance and executive leadership, enabling greater control over margin, stock, and growth.

T&B Consulting led a transformative retail strategy at the Natural History Museum London, significantly growing its e-commerce presence and overall retail performance. Our work spanned the full commercial spectrum, from platform redevelopment and fulfilment restructuring to product development, buying strategy, and team operations.

A core focus was establishing a commercially robust Open-to-Buy framework in collaboration with finance and executive leadership, enabling greater control over margin, stock, and growth.

+4%

Conversion improved

by +4%

16%

Income improved

by +16%

+£3.11

Average transaction value (ATV)

improved by +£3.11

The range earned awards in design and licensing, and is widely recognised as a model for authenticity in museum-led product development.

A standout success was the creation of a scientifically accurate dinosaur toy range, developed in partnership with NHM’s palaeontologists. Over 18 months, the team translated expert research into a high-performing commercial product line now stocked globally by museums and retailers.

The range has since earned awards in both design and licensing and is widely recognised as a model for authenticity in museum-led product development.

A standout success was the creation of a scientifically accurate dinosaur toy range, developed in partnership with NHM’s palaeontologists. Over 18 months, the team translated expert research into a high-performing commercial product line now stocked globally by museums and retailers.

The range has since earned awards in both design and licensing and is widely recognised as a model for authenticity in museum-led product development.

Related Projects

Related Projects

Related Projects

Contact us

Let's talk about your project.

We’re always here to help. Contact us to discuss an idea or project, or if you’d like to know more about our work.

© T&B Consulting

Contact us

Let's talk about your project.

We’re always here to help. Contact us to discuss an idea or project, or if you’d like to know more about our work.

Contact us

Let's talk about your project.

We’re always here to help. Contact us to discuss an idea or project, or if you’d like to know more about our work.

© T&B Consulting